70 years of ZIENER – 70 years of gloves
In 1946 master glover Franz Ziener Senior set up a glove making workshop in Oberammergau. Together with three employees he developed and manufactured his first glacé kid gloves. At the suggestion of Mirl Buchner, a well-known female skier from Garmisch-Partenkirchen, Franz Ziener Senior made his first skiing gloves in 1952. Just two years later ZIENER was supplying the entire German national ski team with gloves. In 1970 Franz’ son, Ernst Ziener, and his sister Gerda took over the running of the company; ten years later Franz Ziener Junior became the third generation of the family to work in the company. Together with Frank Burig he still manages the family-owned business today, which has become one of Europe’s market leaders in the winter sport glove segment.
In its quest to identify new market segments, in 1992 ZIENER presented its first ski and snowboard clothing range, launched onto the market under the ZIENER label. The development, design and cutting of the collections are still based in Oberammergau today. 2002 saw ZIENER expand its product portfolio to include the bike gloves and functional textiles segments, with the ZIENER bike collection becoming an important revenue generator in the summer months. In the same year ZIENER became the official glove supplier to the coaching team of the German Ski Teachers’ Association (DSLV) and to the German Ski Association (DSV). From the very outset ZIENER has always been involved with top international ski associations. The company also has a personal partnership with Felix Neureuther, the face of the ZIENER brand.
ZIENER’s successful overall concept includes close cooperation with top athletes, national teams and associations. Continuous feedback from active sportsmen and –women plus permanent development of new innovations allow us to continually improve our products and deliver the exceptional quality which has always characterized ZIENER and reflects our corporate philosophy “Made by Pros”.